You've got your colour looking fantabulous, so the last thing you want is for it to fade. Our shampoo formula, with Australian Wild Peach extract, gently cleanses to help protect coloured hair so it can stay as vibrant as you. The indigenous Australians used to ground wild peach kernels to condition their hair. Clearly they were way ahead of their time, as we're using it hundreds of years later! Great minds and all that!